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Tips To Create A Popular Blog

By on August 22, 2019

Do you know how to create a popular blog? Setting up a blog can be so useful as a writer. You can use it to promote yourself to create a fan base and to get people excited about your new work. Even if you don't want to write a blog about yourself, if you have a hobby or passion that you want to share with the world then blogging about it can be the perfect way to do so.

With so much competition out there; however, it can be daunting trying to start your own blog, particularly if your main aim is to make money from it. However, being a great blogger doesn't have to be difficult, and by following these tips, you can set up a successful blog and begin to build your audience too.

So what are the ingredients that make a must-read blog?

Create a popular blog - our top tips

Write about what you know

You don't have to be an expert or an authority, but make sure you know what you are talking about in your blog, otherwise, you will open yourself up to ridicule and criticism from those that read it.

Being curious, interested, and exploring a new subject can work well, but don't make sweeping or false statements unless you are prepared to back them up! Think about what kind of topics people like to read about, how could you shape your blog so that you are answering questions or exploring subjects that they want to discover.

The simple fact is your blog has to be interesting, useful, engaging - if it's not no one will read it.

Understand your audience

Once you have decided what you are going to blog about, you should do some research into your potential audience. Read other successful blogs that touch on the same topics as you, look through their comments section. What questions are people asking? You need to get to know your potential audience, get into your reader's heads, and think about what makes them tick. Once you can think like them, you'll know the kind of things they'll want to read about and adjust your content accordingly.

Build an email list

Once you start attracting interest in your blog, it is a good idea to ask your readers to subscribe to your blog. Building an email list means that you can contact interested readers directly. Even if you aren't planning to promote or sell anything through your blog, it is useful to have this, as you never know what the future holds.

Make sure you include clear call-to-actions

If the purpose of your blog is to encourage readers to act, make it obvious for them what it is you want them to do. If you want them to subscribe to a newsletter, tell them, if you want them to buy your book, provide clear links to show them how. Don't be afraid to ask your readers to do something, just make it simple and visible, and the ones that feel moved to, will.

Be consistent

Don't leave your fans hanging. Make sure you blog regularly, and if you can, publish your blogs at the same time each day/ week. Doing so gets your readers used to your routine, then they will know when to expect new content from you, and hopefully, eagerly look forward to it too!

Communicate

Interact with your readers, don't ignore them. If someone comments on your post, then respond to them. Even if it's negative then don't ignore it (unless it is something senseless where the person is clearly just looking for a fight). Thank readers for kind comments and stand up for yourself (politely) if they don't.

Make your titles count

A great headline is what draws readers in, so make yours as catchy as possible. Getting the balance right between an eye-catching headline and one that adequately explains what readers can expect from your post is tricky, but keep practicing, and you'll get there.

Be true to yourself

Blogging should be enjoyable. Don't feel you have to change your opinions, thoughts, or points so much that working on your blog becomes a chore. If you write for yourself first and foremost at the very least, you'll sound genuine and passionate, and you'll be safe in the knowledge that you are true to yourself.

These blogging tips can help you to create a great blog and one that your readers will love. Creating a successful blog can take time, hard work, and a little bit of luck doesn't hurt either! However, if you keep persevering and practicing you will build up your following and hopefully enjoy all the success and satisfaction that comes with it.

So now you know how to create a popular blog, why not learn more about what to include in an author website?

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bethany cadman
Bethany Cadman - bethanycadman.co.uk

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